Simply Raised

Founded in California, Foster Farms is a family-owned and family-managed business that has been dedicated to raising the best poultry for over 75 years.

About the project

After the successful Sauté Ready and Organic campaigns, Foster Farms reached out to us to create a series of flatlay recipe videos.

The Process

“The New Comfort Food” is the slogan coined by Foster Farms for their newest product, Simply Raised. These videos were a complimentary addition to their broadcast commercial promoting the new slogan, and we were tasked to match the aesthetic. Over the course of two days we filmed six recipe videos using one lighting and camera set up.

The Result

The videos began to be released on social media in March 2017.

Client

Services

  • Pre-production
  • Production
  • Post-production

Genre

  • Commercial
  • Social Media